cheforward™ brings innovation to foodservice by marrying forward-thinking design with the right materials to provide products that will delight chefs and customers alike. cheforward’s products are designed to complement chef creations and elevate perceived value.
Our inspiration is inspired by careful attention to unmet needs in foodservice, as well as trends, evolving materials, and new technologies in adjacent spaces and sectors. This inspired innovation drives our efforts to do our best for chefs, customers, and the foodservice industry, every day.
cheforward is led by David Richman, who has been a foodservice leader and innovator for more than three decades. He has worked for a wide range of prominent S&E manufacturers. He is known for his consistently strong sales growth, his successful brand-building efforts, his outstanding training techniques, his valued relationships with key industry influencers, and his collaborative style. David has been recognized with industry awards from Pride (Trainer of the Year, 2013; Supplier of the Year, 2011), NESA (three-time finalist, 2008-2011), and EDI (Above & Beyond, 2006).
cheforward’s marketing is led by Nina Richman, who brings more than three decades of experience building businesses and adding value through marketing, strategy, innovation and insights. She has worked for well-respected leaders within the consumer goods industry, and is characterized as a critical thinker and collaborator who is equally creative, intuitive and analytical. Nina holds a Masters in Industrial Administration (MBA) from Carnegie-Mellon University.
cheforward is a woman-owned, US-based company which leverages a keen knowledge of trends, valued manufacturing relationships in the US and globally, chef affiliations, maker partnerships and non-profit alliances to produce products that complement chef creations, delight customers, and elevate perceived value.